A Description of What is Creative Design in 2017
It is the world of digital today and the more it is important that the website design of your company is well presented. A website is considered the welcome mat of a company and a means to introduce what the company has to offer to the world. Therefore, a website is not only user friendly, although this is a very important feature, but that it should have a design that will trigger interest in the digital world. In today’s competitive digital world, make sure that your website would come across as highly competent and professional, with seeming graphics, speed of service and usability, thus literally attracting potential customers who would be interested enough to linger in your site. What is in demand and attractive today are websites that are creatively designed, thereby attracting viewers and increasing traffic of a company’s site contributing to a profitable company, thus gone are the websites that are boring with lifeless list menus and highly descriptive that viewers will not even read.
It is important therefore that your website should be one that can capture your products or services creatively, and the specialists who can do these are those who know what they are doing like those IT services team. It is thus fair to say that tech designers are considered our artists in today’s modern digital world.
Applied across the board in marketing is the word minimalism which is aptly described with modernism. Being minimal in design would mean incorporating colour extraction and bolder headlines, using simpler universal icons.
It is the end goal of a minimalist site to give a clear visual communication with viewers and potential customers. Usually when we mention the word design, there is an image that goes with it. In 2017 however, design is not merely static but incorporated with video that opened a new dynamism.
There is also now an activity of long scrolling that follows the dynamics of video that more and more are being followed in many websites. Today, viewers can navigate pages in such an easy manner because designers are reinventing navigation making collation of information faster and easier for users. A 3D effect is also added to increase in parallax.
Being subtle in expression has not gone when it comes to artistry, but instead, what is rising in popularity is illustration in the face of big and bold graphics and photography. This is because of the fact that illustration is a visual language that can speak and present itself firmly without being vulgar, a quality that many companies would prefer.